SEO

A great meta description should make people excited to come inside and see what you’re all about. When done right, even small improvements in your meta descriptions can lead to significant increases in organic traffic and conversions.

This feature helps Large Language Models like ChatGPT, Claude, and Gemini better understand your website content during AI-powered searches and queries.

A step-by-step guide to actually implementing and scaling structured data across your enterprise website.

The discovery of this hidden GSC parameter provides SEO professionals with valuable early insights into Google’s expanding Discover ecosystem.

Google Discover proactively serves content to users based on their interests without them having to search for it.

Google has recently updated its structured data requirements for e-commerce websites, making the “returnPolicyCountry” property mandatory within the MerchantReturnPolicy schema markup.

Pagination is an essential aspect of website organisation, especially for sites with multiple pages of content such as e-commerce stores, blogs, and forums.

Robots.txt is incredibly versatile. You can create simple rules or complex instructions targeting specific URL patterns.

With Google Business Profile’s new QR code feature, you can now generate review links quickly and display them wherever your customers can see them.

If your CDN is blocking Google’s new crawler IPs, here’s exactly how to diagnose and fix the issue, based on real solutions that have worked for affected sites.