You’ve got people signing up for your newsletter or any type of subscriptions on your WordPress site. But just sending emails without a way to track them might not work well. As a marketing manager, you need to plan and watch your email campaigns closely and efficiently. A good way to do this is by using Mailchimp with WordPress. So, what’s Mailchimp? How does it help your email campaigns, and how do you add Mailchimp to WordPress? Our article will explain these things simply.
How to integrate Mailchimp with WordPress
Using Integration for Mailchimp for Contact Form 7 (CF7)
Contact Form 7 does not have a native Mailchimp integration built into its core functionality. To integrate Mailchimp with Contact Form 7, you can use a third-party plugin like “Integration for Mailchimp and Contact Form 7, WPForms, Elementor, Ninja Forms“. With the plugin, you can link Contact Form 7 to your Mailchimp account by simply entering your Mailchimp API key. This key acts as a special code that lets the plugin talk to Mailchimp securely. Once connected, you can choose which Mailchimp list you want to add your form submissions to. A list is like a collection of email addresses for your campaigns.
After selecting the list, you can match the fields in your Contact Form 7 with the fields in your Mailchimp list. For example, if your form has a field for the user’s name, you can tell the plugin to send that information to the “name” field in your Mailchimp list. This way, when someone fills out your Contact Form 7 form on your website, their information will automatically be sent to your chosen Mailchimp list, making it easy for you to manage your contacts and send them emails later on. And if you have multiple Mailchimp accounts, you can connect them all and choose which one to use for each form.
Using Mailchimp Add-on of Gravity Forms, WP Forms and Ninja Forms
You can connect your forms created with Gravity Forms, WPForms, or Ninja Forms to Mailchimp using each respective plugin called the Mailchimp Add-On. The plugin is like an extra tool that helps the forms integrate to Mailchimp. These integrations allow you to map form fields to Mailchimp fields and use conditional logic to control when data is sent to Mailchimp. Simply install and activate the add-on from each plugin’s Add-Ons or settings section within your WordPress dashboard, then configure the integration settings to start sending form data to Mailchimp.
To use the add-on, you have to pay:
WP Forms – Plus : $99 USD per month
Gravity Forms – Basic license – $59USD per year
Ninja Forms – Plus – $99 USD per year
For each instruction, check out these guide
How to connect Mailchimp with Gravity Forms
How to connect Mailchimp with WPForms
How to connect Mailchimp with NinjaForms
Using Mailchimp for WordPress (MC4WP) plugin
Mailchimp for WordPress, or MC4WP, is a plugin that helps connect your WordPress website with Mailchimp. With MC4WP, you can make forms where people can sign up for your emails right from your website.
It’s very simple to do. First, you install the plugin from the WordPress dashboard. Then, you connect it to your Mailchimp account by entering a special code called an API key. This makes sure your website and Mailchimp can integrate with each other safely. After that, you use MC4WP to create a signup form with fields like name and email address. You can design this form to match your website’s style. Once you’ve made your form, you put it on WordPress by copying and pasting a short code. People can then fill out the form on your website to sign up for your emails. Finally, you can check if the form works by testing it out yourself. If everything’s okay, you can keep an eye on how many people sign up for your emails using MC4WP’s dashboard.
FAQ
Are there any limitations or restrictions on the number of subscribers or forms supported by Mailchimp integration plugins?
A: The number of subscribers and forms you can work with might depend on the specific plugin you’re using and the plan you’re on. Some plugins might have limits on how many forms you can create. Make sure to check the details of the plugin you’re interested in to see if it fits your needs.
What are the advantages of using a Mailchimp integration plugin over manual integration methods?
A: Using a Mailchimp plugin makes things easier and faster compared to doing it all manually. With a plugin, you can create customized signup forms that match your website’s look, and you don’t need to worry about technical stuff like coding. Plus, plugins often come with extra features like automatic syncing of your subscriber list and analytics to track how your emails are doing. Overall, it saves you time and hassle compared to doing everything by hand.
Can Mailchimp integration plugins help me integrate with other third-party services or platforms, such as CRM systems or social media advertising platforms, to create a seamless marketing ecosystem?
A: Yes, Mailchimp integration plugins can work with other services or platforms to make your marketing efforts smoother. These plugins can link Mailchimp with systems like customer management tools or social media ads. For example, they can help sync up your customer lists with popular tools like Salesforce or HubSpot. They can also connect with social media sites like Facebook or Instagram to help you run ads targeted at your Mailchimp subscribers. This means you can manage everything in one place and make sure your marketing messages reach the right people, wherever they are online.
