Web Analytics

Once you have the Google Analytics MCP server running, you’ll probably discover new questions about your data that you never thought to ask before.

Google Tag Manager (GTM) gives you complete control over click tracking in GA4. Unlike GA4’s built-in Enhanced Measurement, GTM lets you track specific buttons, menu items, and custom elements while adding detailed information to each click event.

GA4 Enhanced Measurement automatically tracks user clicks on your website without requiring any code changes.

Menu link tracking in GA4 helps you understand how users navigate your website.

Button click tracking in GA4 helps you understand how users interact with important elements like call-to-action buttons, signup forms, and interactive features.

File download tracking in GA4 helps you understand which documents, PDFs, and other files your website visitors find most valuable.

Tracking outbound links helps you understand how users interact with external content on your site.

You’re spending money on ads but deep down you’re not sure if any of them are actually doing their job. You check the numbers hoping for clarity but instead you’re left guessing.

Google Tag Manager has a method that can save you hours of tedious work and countless headaches.

Custom attributes give you flexible control over your product data in Google Merchant Center.